Love to read even when you’re on the go? Buick has your back. Buick and Hello Sunshine have launched a new partnership that brings Reese’s Book Club to select new vehicles.
Reese’s Book Club is the creation of award-winning actress Reese Witherspoon. Using the in-vehicle touch-screen display in your 2021 Buick Encore and other newer Buick vehicles, you can access the app for exclusive access to select audiobooks and podcasts.
The partnership also sends Buick to Hollywood for its closeup. The new Encore GX becomes the first Buick vehicle to appear in an upcoming Hello Sunshine film or television project.
“We’re thrilled to partner with Buick on this exciting new venture,” said Hello Sunshine CEO Sarah Harden. “Reese’s Book Club is driven by a powerful community who appreciate authentic, quality storytelling, and we’re excited to further expand this community with Buick.”
Buick chose the partnership with Hello Sunshine because of its focus on stories for and about women. About 55 percent of today’s Buick customers are women, and perks like Reese’s Book Club show a commitment to giving drivers more of what they want.
Ready to upgrade to a new vehicle in 2021? The new Encore GX is just one of the many luxurious and fun vehicles you’ll find at Anthony Buick GMC in Gurnee, Illinois.